Clever Together is a powerful crowdsourcing campaign builder that helps companies and community leaders to involve and engage their people in the process of change. The platform works as a crowdsourcing engine and assists you in defining the campaign, inviting participants, collecting data, and analyzing the results. The outcomes include new business strategies, solutions to stubborn problems, and insight to inform important decisions.
The complicated steps of building a successful crowdsourcing campaign, gathering large amounts of data gathered, and analyzing the process led the product to become unfocused and hard-to-use. The objective was to analyze the crowdsourcing process, restructure the architecture of the platform to follow its steps, and simplify the user interaction via a clean and straightforward UI.
The result was a complex web-platform concept and design that fully drives the crowdsourcing campaign and generates a positive impact on various companies and communities.
- User research insights
- Information architecture
- Wireframes
- High-fidelity prototype
- Development handover
The information architecture of the product beforehand didn’t take in consideration the user’s workflow. Understanding the client helped to align the product to follow their crowdsourcing process:
Stage 1: Generate mandate: setup the platform
Stage 2: Generate interest: add questions, invite participants, and launch campaign
Stage 3: Generate insight: engage participants and collect information
Stage 4: Generate action: export and analyze the gathered data
Clever Together is a powerful crowdsourcing campaign builder that helps companies and community leaders to involve and engage their people in the process of change. The platform works as a crowdsourcing engine and assists you in defining the campaign, inviting participants, collecting data, and analyzing the results. The outcomes include new business strategies, solutions to stubborn problems, and insight to inform important decisions.
The complicated steps of building a successful crowdsourcing campaign, gathering large amounts of data gathered, and analyzing the process led the product to become unfocused and hard-to-use. The objective was to analyze the crowdsourcing process, restructure the architecture of the platform to follow its steps, and simplify the user interaction via a clean and straightforward UI.
The result was a complex web-platform concept and design that fully drives the crowdsourcing campaign and generates a positive impact on various companies and communities.
- User research insights
- Information architecture
- Wireframes
- High-fidelity prototype
- Development handover
The information architecture of the product beforehand didn’t take in consideration the user’s workflow. Understanding the client helped to align the product to follow their crowdsourcing process:
Stage 1: Generate mandate: setup the platform
Stage 2: Generate interest: add questions, invite participants, and launch campaign
Stage 3: Generate insight: engage participants and collect information
Stage 4: Generate action: export and analyze the gathered data